Mux, an API-based video streaming and analytics service, raises $105M Series D led by Coatue at a valuation of $1B+, bringing its total raised to $175M (Anthony Ha/TechCrunch)
When you think about video streaming, you might think about services like Netflix or Hulu that deliver live content. But if you’re interested in creating original video content, you must think about video streaming differently. What if there was a platform that not only delivered live content but also provided analytics on viewership, engagement, and advertising performance? Today Mux announced the close of a $105 million Series D funding round. It’s being led by Coatue Management and includes participation from existing investors Kleiner Perkins Caufield & Byers and Foundation Capital. Mux is now valued at $1 billion.
What is Mux, an API-based video streaming and analytics service?
Mux, a startup founded by former Google engineers, provides a video streaming and analytics service. Mux lets viewers interact with videos through likes, comments, and shares. Mux integrates with third-party apps and platforms with APIs (application programming interfaces). Mux’s API lets developers create integrations that let their customers embed the videos directly into their sites. With APIs, customers can add video streaming and analytics to any site, app, or mobile device.
Mux’s product is a video streaming and analytics service that provides real-time insights into how users interact with video content on the web.
Mux is a video streaming platform that analyzes videos on demand. It provides real-time analytics that gives viewers a detailed look at what is happening in a particular video and which elements are working or not working. The platform was designed with a focus on simplicity. With Mux, you can connect to YouTube, Vimeo, Instagram, Facebook and many other sites via an API. The platform supports HTML5 and Flash video players, while HTML5 support is also available on mobile devices.
How The Mux has raised $175M in funding, including a $70M Series D led by Coatue?
Mux, the developer of the next-generation video platform, today announced that it had closed a $175 million series D financing round led by Coatue Management, with participation from existing investors Andreessen Horowitz, Bessemer Venture Partners, CRV, FirstMark Capital, Index Ventures, Khosla Ventures, Lerer Ventures, and NEA.
The Mux has been working on the concept of content curation for quite a while but only recently got serious with it. In January 2013, the company announced it had raised $35M in venture capital, mostly from Coatue Management. A couple of months later, it secured another round of funding, bringing its total raised to $175M. In March 2015, the company announced it was acquiring the news aggregation platform SumoMe for an undisclosed amount.
Conclusion
Mux, an API-based video streaming and analytics service, announced a new $105 million Series D round led by Coatue Management, which brings the total raised to $175 million. The company said it has over 20 million paying subscribers and sees nearly 100 billion monthly video requests across its platform. The startup says that Mux is the leading platform for delivering media content to over 200 million monthly active users, with 100,000 hours of video streamed daily on mobile alone and an app installed on 70% of all Android devices. In January, the company announced that it was in talks to raise a new round of funding worth around $100 million, which would take its total funding to more than $175 million. This latest round of funding was led by Coatue Ventures, with participation from existing investors FirstMark Capital and New Enterprise Associates.
FAQs
1. What is Mux?
Mux is an API-based video streaming and analytics service. It helps users find the best content for their users based on their demographics and preferences.
2. Who is behind Mux?
The company was founded in 2011 by CEO John Hering and CTO Tim Mennie.
3. Where does Mux operate?
Mux operates worldwide, including the United States, Canada, Europe, Latin America, Asia, and Africa.
4. What are some of Mux’s biggest clients?
Some of Mux’s largest customers include Facebook, Twitter, Instagram, Hulu, YouTube, Netflix, and Amazon.
